Video: “Viagra: the little blue pill that changed the world” – Official trailer – discovery+

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[08/03/22 – 11:02 AM]
Video: “Viagra: the little blue pill that changed the world” – Official trailer – discovery+
This is the untold story of a blue pill that changed the world.

[via press release from Discovery, Inc.]


The drug that wrote Big Pharma’s playbook and changed sex forever…




Premiering August 12, 2022 Exclusively on Discovery+

Trailer for the 3-part docuseries released today

This is the untold story of a blue pill that changed the world. Developed against the odds and marketed like no drug in history, Viagra quickly sparked a tidal wave of controversy. Using nostalgic ’90s archival footage and exclusive interviews with those in attendance, including Dr. David Brown, known as the father of Viagra; Ian Osterloh, the Pfizer Inc. team leader who oversaw the top-secret clinical trials that proved the blue pill worked; and Pfizer marketing team members Rooney Nelson, David Brinkley and Janice Lipsky, the series provides a behind-the-scenes look at the breakthrough drug that wrote Big Pharma’s playbook and changed sex forever.

“Viagra: the little blue pill that changed the world” is produced for discovery+ by October Films. For October Films, Adam Bullmore is executive producer. For Discovery+, Howard Swartz and Liz Massie are executive producers and Candice Allgood is the coordinator. Brent Hodge directs.


















































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Video: “Viagra: the little blue pill that changed the world” – Official trailer – discovery+
This is the untold story of a blue pill that changed the world.
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